Non-Fiction

Items 36 to 70 of 192 total

  • Common Sense

    In 1776, America was a hotbed of enlightenment and revolution. Thomas Paine not only spurred his fellow Americans to action but soon came to symbolize the spirit of the Revolution. His elegantly persuasive pieces spoke to the hearts and minds of those fighting for freedom. He was later outlawed in Britain, jailed in France, and finally labeled an atheist upon his return to America.

    "No writer has exceeded Paine in ease and familiarity of style; in perspicuity of expression, happiness of elucidation, and in simple unassuming language."–Thomas Jefferson

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  • Consider The Lobster: And Other Essays

    Do lobsters feel pain? Did Franz Kafka have a funny bone? What is John Updike's deal, anyway? And what happens when adult video starlets meet their fans in person? 

    David Foster Wallace answers these questions and more in essays that are also enthralling narrative adventures. Whether covering the three-ring circus of John McCain's 2000 presidential race, plunging into the wars between dictionary writers, or confronting the World's Largest Lobster Cooker at the annual Maine Lobster Festival, Wallace projects a quality of thought that is uniquely his and a voice as powerful and distinct as any in American letters.

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  • Darwin's Black Box: The Biochemical Challenge to Evolution

    Darwin’s Black Box helped to launch the Intelligent Design movement: the argument that nature exhibits evidence of design, beyond Darwinian randomness. Today, with the movement stronger than ever, Michael J. Behe updates the book with an important new Afterword on the state of the debate.

    —Time

    Naming Darwin’s Black Box to the National Review’s list of the 100 most important nonfiction works of the twentieth century, George Gilder wrote that it “overthrows Darwin at the end of the twentieth century in the same way that quantum theory overthrew Newton at the beginning.” Discussing the book in The New Yorker in May 2005, H. Allen Orr said of Behe, “he is the most prominent of the small circle of scientists working on intelligent design, and his arguments are by far the best known.” From one end of the spectrum to the other, Darwin’s Black Box has established itself as the key text in the Intelligent Design movement—the one argument that must be addressed in order to determine whether Darwinian evolution is sufficient to explain life as we know it, or not.

    For this edition, Behe has written a major new Afterword tracing the state of the debate in the decade since it began. It is his first major new statement on the subject and will be welcomed by the thousands who wish to continue this intense debate.

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  • Dear Fahrenheit 451: A Librarian's Love Letters and Break-Up Notes to the Books in Her Life

    A librarian's laugh-out-loud funny, deeply moving collection of love letters and breakup notes to the books in her life.


    If you love to read, and presumably you do since you’ve picked up this book (!), you know that some books affect you so profoundly they forever change the way you think about the world. Some books, on the other hand, disappoint you so much you want to throw them against the wall. Either way, it’s clear that a book can be your new soul mate or the bad relationship you need to end.


    In Dear Fahrenheit 451, librarian Annie Spence has crafted love letters and breakup notes to the iconic and eclectic books she has encountered over the years. From breaking up with The Giving Tree (a dysfunctional relationship book if ever there was one), to her love letter to The Time Traveler’s Wife (a novel less about time travel and more about the life of a marriage, with all of its ups and downs), Spence will make you think of old favorites in a new way. Filled with suggested reading lists, Spence’s take on classic and contemporary books is very much like the best of literature—sometimes laugh-out-loud funny, sometimes surprisingly poignant, and filled with universal truths.


    A celebration of reading, Dear Fahrenheit 451 is for anyone who loves nothing more than curling up with a good book…and another, and another, and another!

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  • Digital Marketing: Integrating Strategy and Tactics with Values, A Guidebook for Executives, Managers, and Students

    Digital Marketing: Integrating Strategy and Tactics with Values is an easy-to-understand guidebook that draws on the latest digital tactics and strategic insights to help organizations generate sustainable growth through digital integration. It provides a roadmap to adopt a digital mindset, incorporate digital trends strategically, and integrate the most effective digital tactics and tools with core values to achieve competitive advantage.

    Bringing the reader through its five-step Path to Digital Integration (Mindset, Model, Strategy, Implementation, and Sustainability), the book seeks to:



    • Outline the key drivers of change and leading digital marketing trends that executives need to understand and incorporate to drive business opportunity



    • Evaluate the digital channels and technologies that management teams can leverage to execute a successful, integrated digital marketing strategy; this includes insight into the latest digital tactics (website, social, mobile, search, content, and email marketing; data analytics) and social tools (Facebook, Twitter, YouTube, LinkedIn, Instagram, Pinterest, Google Plus)



    • Examine the impact of digital transformation on the organization, from the effect of digital tactics on customer experience (CX) to the value of integrating internal digital strategies to facilitate collaboration and innovation



    • Guide aspiring leaders on how to combine core values and business goals with progressive digital strategies, tactics, and tools to generate sustainable outcomes for all stakeholders


    This interactive guidebook provides a truly Connected Digital Experience (CDE): the Zappar augmented reality mobile app allows the reader to activate the "Discover More" and "Play Video" icons found throughout the book, instantly connecting the reader, via their mobile device, to additional content housed on our companion website,Digital Marketing Resource Center (dmresourcecenter.org). The Play Video icons incorporate point-in-time video commenting solution Vusay to enable interactive social conversations around each video.

     

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  • Do the Work: Overcome Resistance and Get Out of Your Own Way

    "There is an enemy. There is an intelligent, active, malign force working against us. Step one is to recognize this. This recognition alone is enormously powerful. It saved my life, and it will save yours." -- Steven Pressfield Could you be getting in your way of producing great work? Have you started a project but never finished? Would you like to do work that matters, but don't know where to start?The answer is Do the Work, a manifesto by bestselling author Steven Pressfield, that will show you that it's not about better ideas, it's about actually doing the work. Do the Work is a weapon against Resistance - a tool that will help you take action and successfully ship projects out the door. Picking up where The War of Art and Turning Pro left off, Do The Work takes the reader from the start to the finish of any long-form project—novel, screenplay, album, software piece, you name it. Do The Work identifies the predictable Resistance Points along the way and walks you through each of them. No, you are not crazy. No, you are not alone. No, you are not the first person to "hit the wall" in Act Two. Do The Work charts the territory. It's the stage-by-stage road map for taking your project from Page One to THE END.

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  • Down and Out in Paris and London

    This unusual fictional account, in good part autobiographical, narrates without self-pity and often with humor the adventures of a penniless British writer among the down-and-out of two great cities. In the tales of both cities we learn some sobering Orwellian truths about poverty and society.

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  • Eat Pray Love Made Me Do It: Life Journeys Inspired by the Bestselling Memoir
    by Various
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  • Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future (Mass Market Paperback – International Edition)

    In the spirit of Steve Jobs and Moneyball, Elon Musk is both an illuminating and authorized look at the extraordinary life of one of Silicon Valley’s most exciting, unpredictable, and ambitious entrepreneurs—a real-life Tony Stark—and a fascinating exploration of the renewal of American invention and its new “makers.”


    Elon Musk spotlights the technology and vision of Elon Musk, the renowned entrepreneur and innovator behind SpaceX, Tesla, and SolarCity, who sold one of his Internet companies, PayPal, for $1.5 billion. Ashlee Vance captures the full spectacle and arc of the genius’s life and work, from his tumultuous upbringing in South Africa and flight to the United States to his dramatic technical innovations and entrepreneurial pursuits.


    Vance uses Musk’s story to explore one of the pressing questions of our age: can the nation of inventors and creators who led the modern world for a century still compete in an age of fierce global competition? He argues that Musk—one of the most unusual and striking figures in American business history—is a contemporary, visionary amalgam of legendary inventors and industrialists including Thomas Edison, Henry Ford, Howard Hughes, and Steve Jobs. More than any other entrepreneur today, Musk has dedicated his energies and his own vast fortune to inventing a future that is as rich and far-reaching as the visionaries of the golden age of science-fiction fantasy.


    Thorough and insightful, Elon Musk brings to life a technology industry that is rapidly and dramatically changing by examining the life of one of its most powerful and influential titans.


     

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  • Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

    NAMED one of  5 MUST-READ BUSINESS BOOKS BY FORTUNE MAGAZINE

    Publishing is the NEW MARKETING.

     
    How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? 
     
    Epic Content Marketing. 
     
    One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about. 
     
    "Epic Content Marketing" takes you step by step through the process of developing stories that inform and entertain and compel customers to act--without actually telling them to. Epic content, distributed to the right person at the right time, is how to truly capture the hearts and minds of customers. It's how to position your business as a trusted expert in its industry. It's what customers share and talk about.
     
    Once we hook customers in with epic content, they reward us by sending our sales through the roof. 
     
    Epic Content Marketing provides everything you need to:
     
    * Determine what your content niche should be to attract and retain customers
     
    * Discover and develop your content marketing mission statement
     
    * Set up a process for creating and curating epic content
     
    * Learn how to leverage social and email channels to create--and grow--your audience
     
    * Measure the performance of your content--and increase your content marketing budget
     
    With in-depth case studies of how John Deere, LEGO, Coca-Cola, and other leading corporations are using content to drive epic sales, this groundbreaking guide gives you all the tools to start creating and disseminating content that leads directly to greater profits and growth. 
     
    Whether you're the CMO of a Fortune 500, a digital marketer, or entrepreneur, "Epic Content Marketing" gives you the tools you need to vanquish the competition. Start your epic journey now!

    Check out EpicContentMarketing.com for book bonus material and to download "20 Epic Examples of Content Marketing"

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  • Essays


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  • Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team
    This paperback original workbook is the next step for applying the life-changing lessons of the mega-bestseller Start With Why, which has sold nearly a million copies worldwide.

    Start With Why has led millions of readers to rethink everything they do – in their personal lives, their careers and their organizations.
     
    Now Find Your Why picks up where Start With Why left off. It shows you how to apply Simon Sinek’s powerful insights so that you can find more inspiration at work -- and in turn inspire those around you.
     
    I believe fulfillment is a right and not a privilege. We are all entitled to wake up in the morning inspired to go to work, feel safe when we’re there and return home fulfilled at the end of the day. Achieving that fulfillment starts with understanding exactly WHY we do what we do. 
     
    As Start With Why has spread around the world, countless readers have asked me the same question: How can I apply Start With Why to my career, team, company or nonprofit? Along with two of my colleagues, Peter Docker and David Mead, I created this hands-on, step-by-step guide to help you find your WHY. 

    With detailed exercises, illustrations, and action steps for every stage of the process, Find Your Why can help you address many important concerns, including:
     
    * What if my WHY sounds just like my competitor’s?
    * Can I have more than one WHY?
    * If my work doesn’t match my WHY, what should I do?
    * What if my team can’t agree on our WHY?
     
    Whether you've just started your first job, are leading a team, or are CEO of your own company, the exercises in this book will help guide you on a path to long-term success and fulfillment, for both you and your colleagues. 
     
    Thank you for joining us as we work together to build a world in which more people start with WHY.
     
    Inspire on!
    -- Simon

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  • Four Seasons in Rome: On Twins, Insomnia, and the Biggest Funeral in the History of the World

    From the author of the acclaimed Pulitzer Prize-winning #1 New York Times bestseller All the Light We Cannot See, a "dazzling" (Azar Nafisi, author of Reading Lolita in Tehran) memoir about art and adventures in Rome.

    Anthony Doerr has received many awards—from the New York Public Library, the National Endowment for the Arts, and the American Library Association. Then came the Rome Prize, one of the most prestigious awards from the American Academy of Arts and Letters, and with it a stipend and a writing studio in Rome for a year. Doerr learned of the award the day he and his wife returned from the hospital with newborn twins.

    Exquisitely observed, Four Seasons in Rome describes Doerr's varied adventures in one of the most enchanting cities in the world. He reads Pliny, Dante, and Keats -- the chroniclers of Rome who came before him—and visits the piazzas, temples, and ancient cisterns they describe. He attends the vigil of a dying Pope John Paul II and takes his twins to the Pantheon in December to wait for snow to fall through the oculus. He and his family are embraced by the butchers, grocers, and bakers of the neighborhood, whose clamor of stories and idiosyncratic child-rearing advice is as compelling as the city itself.

    This intimate and revelatory book is a celebration of Rome, a wondrous look at new parenthood, and a fascinating story of a writer's craft—the process by which he transforms what he sees and experiences into sentences.

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  • Freakonomics: A Rogue Economist Explores the Hidden Side of Everything

    More Than 4 Million Copies Sold Worldwide
    Published in 35 Languages


    Which is more dangerous, a gun or a swimming pool?
    What do schoolteachers and sumo wrestlers have in common?
    How much do parents really matter?


    These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He studies the riddles of everyday life—from cheating and crime to parenting and sports—and reaches conclusions that turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. They set out to explore the inner workings of a crack gang, the truth about real estate agents, the secrets of the Ku Klux Klan, and much more. Through forceful storytelling and wry insight, they show that economics is, at root, the study of incentives—how people get what they want or need, especially when other people want or need the same thing.


     

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  • Fusion: How Integrating Brand and Culture Powers the World's Greatest Companies

    "This compelling book shows how to connect the image you present to the outside world with the values and norms that operate inside your world of work."
    --Adam Grant, New York Times bestselling author of ORIGINALS and GIVE AND TAKE

    "Denise Lee Yohn hit a home run with her first book, What Great Brands Do. Now she's written FUSIONand it is just as provocative. Denise proves beyond a shadow of a doubt that great companies are powered by brand-culture fusion. I highly recommend this book!"
    --Ken Blanchard, Coauthor, The New One Minute Manager®, Coeditor, Servant Leadership in Action

    Internal culture + External brand = FUSION

    For years, leaders at companies like Southwest, Starbucks, and Google have done something differently that's put their organizations at the top of "the most admired companies," "best brands," and "great workplaces" lists. They don't often talk about that "something" specifically in terms of brand-culture fusion, but, as author Denise Lee Yohn reveals, aligning and integrating their brands and cultures is precisely how they've achieved their successes. 

    Independently, brand and culture are powerful, unsung business drivers. But Denise shows that when you fuse the two together to create an interdependent and mutually-reinforcing relationship between them, you create organizational power that isn't possible by simply cultivating one or the other alone. Through detailed case studies from some of the world's greatest companies (including Amazon, Airbnb, Adobe, Nike, and Salesforce), exclusive interviews with company executives, and insights from Denise's 25+ years working with world class brands, FUSION provides readers with a roadmap for increasing competitiveness, creating measurable value for customers and employees, and future-proofing their business. 

    For readers interested in workplace culture, brand management, strategy, leadership, employee experience, employee engagement, integration, branding, and organization development.

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  • Girl, Interrupted

    In 1967, after a session with a psychiatrist she'd never seen before, eighteen-year-old Susanna Kaysen was put in a taxi and sent to McLean Hospital. She spent most of the next two years in the ward for teenage girls in a psychiatric hospital as renowned for its famous clientele—Sylvia Plath, Robert Lowell, James Taylor, and Ray Charles—as for its progressive methods of treating those who could afford its sanctuary.

    Kaysen's memoir encompasses horror and razor-edged perception while providing vivid portraits of her fellow patients and their keepers. It is a brilliant evocation of a "parallel universe" set within the kaleidoscopically shifting landscape of the late sixties. Girl, Interrupted is a clear-sighted, unflinching document that gives lasting and specific dimension to our definitions of sane and insane, mental illness and recovery.

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  • Gödel, Escher, Bach: An Eternal Golden Braid

    Winner of the Pulitzer Prize
    A metaphorical fugue on minds and machines in the spirit of Lewis Carroll


    Douglas Hofstadter's book is concerned directly with the nature of “maps” or links between formal systems. However, according to Hofstadter, the formal system that underlies all mental activity transcends the system that supports it. If life can grow out of the formal chemical substrate of the cell, if consciousness can emerge out of a formal system of firing neurons, then so too will computers attain human intelligence. Gödel, Escher, Bach is a wonderful exploration of fascinating ideas at the heart of cognitive science: meaning, reduction, recursion, and much more.


     

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  • Good to Great: Why Some Companies Make the Leap...And Others Don't

    The Challenge 
    Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning.


    But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?


    The Study 
    For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?


    The Standards 
    Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck.


    The Comparisons 
    The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good?


    Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't.


    The Findings
    The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include:



    • Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness.

    • The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence.

    • A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology.

    • The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap.


    “Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.”


    Perhaps, but who can afford to ignore these findings?

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  • Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising

    A Primer on the Future of PR, Marketing and Advertising

    A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven’t spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on a new strategy—growth hacking—to reach many more people despite modest marketing budgets. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions.



    Bestselling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you’re responsible for building awareness and buzz for a product or service, this is your road map.


     

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  • Guinness World Records 2016 Gamer's Edition

    The bestselling video games annual is back! Bursting with mind-blowing records and tantalizing trivia, the Guinness World Records 2016: Gamer's Edition is a must-have for any gaming fan. Whether you're all about the latest first-person shooter, an app aficionado, an MMO master, or a die-hard retro gamer, you'll find show-stopping records, top 10 roundups, quick-fire facts and stats, and hundreds of amazing new images from all your favorite games. What's more, brand new for this year's book is a dedicated section just for Minecraft fans, with a mega-showcase of the greatest construction records, in-game tips and lots more blocky goodness.


    Plus, discover which tech milestones have been smashed in the last year - in both software and hardware, get all the insider secrets from industry experts, and marvel at the players who have leveled up to the very top of the leaderboards. Think you can challenge the current champions? Look inside to see how to break your very own record!


    Guinness World Records: Gamer's Editions have sold a whopping 3+ million copies. Find out for yourself why it's a game-changer!


     

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  • Hard Choices

    Hillary Rodham Clinton’s inside account of the crises, choices, and challenges she faced during her four years as America’s 67th Secretary of State, and how those experiences drive her view of the future.

    “All of us face hard choices in our lives,” Hillary Rodham Clinton writes at the start of this personal chronicle of years at the center of world events. “Life is about making such choices. Our choices and how we handle them shape the people we become.”

    In the aftermath of her 2008 presidential run, she expected to return to representing New York in the United States Senate. To her surprise, her former rival for the Democratic Party nomination, newly elected President Barack Obama, asked her to serve in his administration as Secretary of State. This memoir is the story of the four extraordinary and historic years that followed, and the hard choices that she and her colleagues confronted.

    Secretary Clinton and President Obama had to decide how to repair fractured alliances, wind down two wars, and address a global financial crisis. They faced a rising competitor in China, growing threats from Iran and North Korea, and revolutions across the Middle East. Along the way, they grappled with some of the toughest dilemmas of US foreign policy, especially the decision to send Americans into harm’s way, from Afghanistan to Libya to the hunt for Osama bin Laden.

    By the end of her tenure, Secretary Clinton had visited 112 countries, traveled nearly one million miles, and gained a truly global perspective on many of the major trends reshaping the landscape of the twenty-first century, from economic inequality to climate change to revolutions in energy, communications, and health. Drawing on conversations with numerous leaders and experts, Secretary Clinton offers her views on what it will take for the United States to compete and thrive in an interdependent world. She makes a passionate case for human rights and the full participation in society of women, youth, and LGBT people. An astute eyewitness to decades of social change, she distinguishes the trendlines from the headlines and describes the progress occurring throughout the world, day after day.

    Secretary Clinton’s descriptions of diplomatic conversations at the highest levels offer readers a master class in international relations, as does her analysis of how we can best use “smart power” to deliver security and prosperity in a rapidly changing world—one in which America remains the indispensable nation. 

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  • Harry, a History: The True Story of a Boy Wizard, His Fans, and Life Inside the Harry Potter Phenomenon

    The Harry Potter Books Were Just The Beginning of the Story... 

    During the brief span of just one decade, hundreds of millions of perfectly ordinary people made history: they became the only ones who would remember what it was like when the Harry Potter saga was still unfinished. What it was like to seek out friends, families, online forums, fan fiction, and podcasts to get a fix between novels. When the potential death of a character was a hotter bet than the World Series. When the unfolding story of a boy wizard changed the way books are read for all time. 

    And as webmistress of the Leaky Cauldron, one of the most popular Harry Potter sites on the Internet, Melissa Anelli had a front row seat to it all. Whether it was helping Scholastic stop leaks and track down counterfeiters, hosting live PotterCasts at bookstores across the country, touring with the wizard rock band Harry and the Potters, or traveling to Edinburgh to interview J. K. Rowling personally, Melissa was at the center of the Harry Potter tornado, and nothing about her life would ever be the same. 

    The Harry Potter books are a triumph of the imagination that did far more than break sales records for all time. They restored the world's sense of wonder and took on a magical life of their own. Now the series has ended, but the story is not over. With remembrances from J. K. Rowling's editors, agents, publicists, fans, and Rowling herself, Melissa Anelli takes us on a personal journey through every aspect of the Harry Potter phenomenon -- from his very first spell to his lasting impact on the way we live and dream. 

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  • Hidden Figures: The American Dream and the Untold Story of the Black Women Mathematicians Who Helped Win the Space Race

    The #1 New York Times bestseller


    The phenomenal true story of the black female mathematicians at NASA whose calculations helped fuel some of America’s greatest achievements in space. Soon to be a major motion picture starring Taraji P. Henson, Octavia Spencer, Janelle Monae, Kirsten Dunst, and Kevin Costner.


    Before John Glenn orbited the earth, or Neil Armstrong walked on the moon, a group of dedicated female mathematicians known as “human computers” used pencils, slide rules and adding machines to calculate the numbers that would launch rockets, and astronauts, into space.


    Among these problem-solvers were a group of exceptionally talented African American women, some of the brightest minds of their generation. Originally relegated to teaching math in the South’s segregated public schools, they were called into service during the labor shortages of World War II, when America’s aeronautics industry was in dire need of anyone who had the right stuff. Suddenly, these overlooked math whizzes had a shot at jobs worthy of their skills, and they answered Uncle Sam’s call, moving to Hampton, Virginia and the fascinating, high-energy world of the Langley Memorial Aeronautical Laboratory.


    Even as Virginia’s Jim Crow laws required them to be segregated from their white counterparts, the women of Langley’s all-black “West Computing” group helped America achieve one of the things it desired most: a decisive victory over the Soviet Union in the Cold War, and complete domination of the heavens.


    Starting in World War II and moving through to the Cold War, the Civil Rights Movement and the Space Race, Hidden Figures follows the interwoven accounts of Dorothy Vaughan, Mary Jackson, Katherine Johnson and Christine Darden, four African American women who participated in some of NASA’s greatest successes. It chronicles their careers over nearly three decades they faced challenges, forged alliances and used their intellect to change their own lives, and their country’s future.

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  • Hit Refresh: The Quest to Rediscover Microsoft's Soul and Imagine a Better Future for Everyone (International Edition)

    As told by Microsoft CEO Satya Nadella, Hit Refresh is the story of corporate change and reinvention as well as the story of Nadella's personal journey, one that is taking place today inside a storied technology company, and one that is coming in all of our lives as intelligent machines become more ambient and more ubiquitous. It's about how people, organizations and societies can and must hit refresh—transform—in their persistent quest for new energy, new ideas, relevance and renewal. At the core, it's about us humans and our unique qualities, like empathy, which will become ever more valuable in a world where the torrent of technology will disrupt like never before. As much a humanist as a technologist, Nadella defines his mission and that of the company he leads as empowering every person and every organization on the planet to achieve more.

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  • How Google Works (International Edition)

    Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary--and frequently contrarian--principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business. 

    Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. HOW GOOGLE WORKS is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives." Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time.

    In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. HOW GOOGLE WORKS explains how to do just that.

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  • How to Be a Bawse: A Guide to Conquering Life



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  • How to Lead When You're Not in Charge: Leveraging Influence When You Lack Authority

    "This book will be one of the most, if not the most, pivotal leadership books you'll ever read." - Andy Stanley


    "If you're ready to lead right where you are, this book can show you how to start." - Dave Ramsey


    "Read this book! The marketplace is full of leadership messages, but this one is a stand out." - Louie Giglio


    Are you letting your lack of authority paralyze you?


    One of the greatest myths of leadership is that you must be in charge in order to lead. Great leaders don't buy it. Great leaders lead with or without the authority and learn to unleash their influence wherever they are.


    With practical wisdom and humor, Clay Scroggins will help you nurture your vision and cultivate influence, even when you lack authority in your organization. And he will free you to become the great leader you want to be so you can make a difference right where you are. Even when you're not in charge.

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  • I Am Malala: The Girl Who Stood Up for Education and Was Shot by the Taliban

    When the Taliban took control of the Swat Valley in Pakistan, one girl spoke out. Malala Yousafzai refused to be silenced and fought for her right to an education.

    On Tuesday, October 9, 2012, when she was fifteen, she almost paid the ultimate price. She was shot in the head at point-blank range while riding the bus home from school, and few expected her to survive. 

    Instead, Malala's miraculous recovery has taken her on an extraordinary journey from a remote valley in northern Pakistan to the halls of the United Nations in New York. At sixteen, she has become a global symbol of peaceful protest and the youngest nominee ever for the Nobel Peace Prize.

    I AM MALALA is the remarkable tale of a family uprooted by global terrorism, of the fight for girls' education, of a father who, himself a school owner, championed and encouraged his daughter to write and attend school, and of brave parents who have a fierce love for their daughter in a society that prizes sons.

    I AM MALALA will make you believe in the power of one person's voice to inspire change in the world.

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  • I Am Malala: The Girl Who Stood Up for Education and Was Shot by the Taliban (Mass Market Paperback - International Edition)

    A MEMOIR BY THE YOUNGEST RECIPIENT OF THE NOBEL PEACE PRIZE 

    "I come from a country that was created at midnight. When I almost died it was just after midday."

    When the Taliban took control of the Swat Valley in Pakistan, one girl spoke out. Malala Yousafzai refused to be silenced and fought for her right to an education.

    On Tuesday, October 9, 2012, when she was fifteen, she almost paid the ultimate price. She was shot in the head at point-blank range while riding the bus home from school, and few expected her to survive.

    Instead, Malala's miraculous recovery has taken her on an extraordinary journey from a remote valley in northern Pakistan to the halls of the United Nations in New York. At sixteen, she became a global symbol of peaceful protest and the youngest nominee ever for the Nobel Peace Prize.

    I AM MALALA is the remarkable tale of a family uprooted by global terrorism, of the fight for girls' education, of a father who, himself a school owner, championed and encouraged his daughter to write and attend school, and of brave parents who have a fierce love for their daughter in a society that prizes sons.

    I AM MALALA will make you believe in the power of one person's voice to inspire change in the world.

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  • I, Steve: Steve Jobs in His Own Words

    Fortune magazine proclaimed Jobs "the CEO of the decade." Harvard Business Review called him "the world's best-performing CEO." And the Wall Street Journal praised him as a "Person of the Decade."


    The longtime CEO of Apple, Inc., which he co-founded in 1976, Steve Jobs stepped down from that role in August 2011, not long before his untimely death on October 5, 2011, bringing an end to one of the greatest, most transformative business careers in history. Over the years, Jobs has given countless interviews to the media, explaining what he calls "the vision thing"--his unmatched ability to envision, and bring to the marketplace, consumer products that people find simply irresistible.


    Steve Jobs has made an indelible mark in multiple industries, and several of which he played an enormous role in creating. Consider the mark made by Jobs and Apple in the following fields: personal computers (laptop and desktop), apps (for multiple electronic devices), computer animation (Pixar), music (iTunes), telecommunications (iPhone), personal digital devices (iPod), books (iBook), and, most recently, tablets (iPad). Jobs is the greatest business visionary of this era. He has given us entertainment and productivity tools that fit seamlessly into our personal and professional lives, and transformed the ways in which we work and play.


    Drawn from more than three decades of media coverage—-print, electronic, and online—-this book serves up the best, most thought-provoking insights spoken by Steve Jobs: more than two hundred quotations that are essential reading for everyone who seeks innovative solutions applicable to their business, regardless of size. It's the perfect gift or reference item for everyone interested in this great American original.


     

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  • If You Ask Me (And of Course You Won't)

    It-girl Betty White delivers a hilarious, slyly profound take on love, life, celebrity, and everything in between.


    Drawing from a lifetime of lessons learned, seven-time Emmy winner Betty White's wit and wisdom take center stage as she tackles topics like friendship, romantic love, aging, television, fans, love for animals, and the brave new world of celebrity. If You Ask Me mixes her thoughtful observations with humorous stories from a seven- decade career in Hollywood. Longtime fans and new fans alike will relish Betty's candid take on everything from her rumored crush on Robert Redford (true) to her beauty regimen ("I have no idea what color my hair is and I never intend to find out") to the Facebook campaign that helped persuade her to host Saturday Night Live despite her having declined the hosting job three times already.


    Featuring all-new material, with a focus on the past fifteen years of her life, If You Ask Me is funny, sweet, and to the point-just like Betty White.

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  • In Conclusion, Don't Worry About It
    Advice for graduates and reflections on staying true to yourself from the beloved Gilmore Girls actress and New York Timesbestselling author of the memoir Talking as Fast as I Can and the novel Someday, Someday, Maybe.

    NEW YORK TIMES BESTSELLER • Advice for graduates and reflections on staying true to yourself from the beloved Gilmore Girls actress and New York Times bestselling author of the memoir Talking as Fast as I Can and the novel Someday, Someday, Maybe.
     
    “If you’re kicking yourself for not having accomplished all you should have by now, don’t worry about it. Even without any ‘big’ accomplishments yet to your name, you are enough.” 
     
    In this expansion of the 2017 commencement speech she gave at her hometown Langley High, Lauren Graham, the beloved star of Gilmore Girls and Parenthood, reflects on growing up, pursuing your dreams, and living in the here and now. “Whatever path you choose, whatever career you decide to go after, the important thing is that you keep finding joy in what you’re doing, especially when the joy isn’t finding you.” In her hilarious, relatable voice, Graham reminds us to be curious and compassionate, no matter where life takes us or what we’ve yet to achieve. Grounded and inspiring—and illustrated throughout with drawings by Graham herself—here is a comforting road map to a happy life.
     
    “I’ve had ups and downs. I’ve had successes and senior slumps. I’ve been the girl who has the lead, and the one who wished she had the bigger part. The truth? They don’t feel that different from each other.”

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  • In Vogue: An Illustrated History of the World's Most Famous Fashion Magazine

    In Vogue is a fascinating look at the history of the world's most influential magazine. The complete compendium is illustrated with hundreds of covers and archival interiors of past Vogue editions, featuring the work of some of the twentieth century's most respected artists, cover illustrators, and photographers—from Edward Steichen, Toni Frissell, and Erwin Blumenfeld to Irving Penn, Richard Avedon, David Bailey, Helmut Newton, Annie Leibovitz, Mario Testino, Steven Klein, Bruce Webber, and Herb Ritts. In 1909, an entrepreneurial New Yorker named Condé Nast took charge of a struggling society journal and transformed it into the most glamorous fashion magazine of the twentieth century. In Vogue traces the history, development and influence of this media colossus—from its beginning as a social gazette in the late nineteenth century, to the exploration of modern fashion photography and new visuals in the mid-twentieth century, to its status as the top style magazine today. The book explains the makings of the magazine—from runways, to editorial meetings, to the pages of Vogue.The thoroughly researched story incorporates first-person accounts, interviews with editors and photographers, and excerpts from stories written in the magazine by many world-renowned writers, including Truman Capote, Aldous Huxley, Richard Burton, Federico Fellini, and Marcello Mastroianni. Unparalleled in its scope and exceptionally illustrated, In Vogue is sure to be among the most important publications on the subjects of culture, art, fashion, photography, and media.

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  • Into the Wild

    In April 1992 a young man from a well-to-do family hitchhiked to Alaska and walked alone into the wilderness north of Mt. McKinley. His name was Christopher Johnson McCandless. He had given $25,000 in savings to charity, abandoned his car and most of his possessions, burned all the cash in his wallet, and invented a new life for himself. Four months later, his decomposed body was found by a moose hunter.  How McCandless came to die is the unforgettable story of Into the Wild.

    Immediately after graduating from college in 1991, McCandless had roamed through the West and Southwest on a vision quest like those made by his heroes Jack London and John Muir.  In the Mojave Desert he abandoned his car, stripped it of its license plates, and burned all of his  cash.  He would give himself a new name, Alexander Supertramp, and , unencumbered by money and belongings, he would be free to wallow in the raw, unfiltered experiences that nature presented.  Craving a blank spot on the map, McCandless simply threw the maps away.  Leaving behind his desperate parents and sister, he vanished into the wild.

    Jon Krakauer constructs a clarifying prism through which he reassembles the disquieting facts of McCandless's short life.  Admitting an interst that borders on obsession, he searches for the clues to the dries and desires that propelled McCandless.  Digging deeply, he takes an inherently compelling mystery and unravels the larger riddles it holds: the profound pull of the American wilderness on our imagination; the allure of high-risk activities to young men of a certain cast of mind; the complex, charged bond between fathers and sons.

    When McCandless's innocent mistakes turn out to be irreversible and fatal, he becomes the stuff of tabloid headlines and is dismissed for his naiveté, pretensions, and hubris.  He is said  to have had a death wish but wanting to die is a very different thing from being compelled to look over the edge. Krakauer brings McCandless's uncompromising pilgrimage out of the shadows, and the peril, adversity , and renunciation sought by this enigmatic young man are illuminated with a rare understanding--and not an ounce of sentimentality. Mesmerizing, heartbreaking, Into the Wild is a tour de force. The power and luminosity of Jon Krakauer's stoytelling blaze through every page.

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  • Istanbul (Lonely Planet City Guide)

    This magical meeting place of East and West has more top-drawer attractions than it has minarets (and that s a lot). Virginia Maxwell, Lonely Planet Author 
    Our Promise
    You can trust our travel information because Lonely Planet authors visit the places we write about, each and every edition. We never accept freebies for positive coverage so you can rely on us to tell it like it is. 
    Inside This Book 
    1 expert author
    5 walking tours
    7 hamams
    32 pages of maps
    77 top restaurants
    Feature coverage of top sights
    Range of planning tools
    In-depth backgrounds on Istanbul s architecture

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